nib foundation commits $750,000 to Lifeline to help reach more Australians before crisis
Over the past 12 months, Lifeline has experienced unprecedented demand for crisis and mental health support. In fact, Lifeline has seen a 32% increase in visitations to their website and had a 64% increase in website traffic to their mental health factsheets and crisis support pages. This is on top of the record 1.12 million calls received from Australians needing support
Spurred by an increase in demand for its digital services, Lifeline identified that while their strength is helping people at point of crisis, there is currently a large unmet need in the community to provide information and support to those who are not currently at a point of crisis but would benefit from help and support.
To help Lifeline deliver a broader range of support services for Australians visiting their website, we’ve committed $750,000 in funding over the next three years to continue this valued partnership, and enable Lifeline develop and deliver their ‘Lifeline Toolkit’. The toolkit will enable users to take ownership of their experience and create their own personalised ‘hub’ where they can save off self-help resources, articles, stories and support tools that they can use everyday to maintain their health and wellbeing.
Through the partnership, we hope to provide an engaging tool that helps to target Australians earlier on in their mental health experience and equip them with the tools and resources they need to maintain their health and wellbeing and prevent them from getting to the point of crisis.